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Wendy – Media Buyer

ServiceCreative
IndustryAutomotive, Healthcare, Professional Services
Job CategoryMarketing Advertising & Analytics
Skill

Wendy comes to us with 15+ years’ experience driving product growth and visibility through various forms of media, including print, broadcast, and outdoor. She has experience working with corporate and non-profit organizations. She is highly experienced in working with ad agencies and direct sales strategies to maximize the use of television, radio, print, interactive, and digital/social media. Key strengths include ad campaign management, market research, account development, multi-media marketing, and strategic planning.

Sample Projects:

  • For this advertising agency, Wendy managed campaigns for clients such as BMW, United Way, Michelin, and Greenville Health System. She collaborated on preparation of client recommendations, strategies and actions, and then executed media requests
  • For this advertising agency, Wendy created and instituted all media planning and buying for more the 35 auto dealers. She took the lead on strategy and developed comprehensive media plans based on client budget and objectives

Education:

  • Bachelor’s Degree in Marketing and Communications
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