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Donna – Market Researcher

ServiceCreative
IndustryProfessional Services
Job CategoryMarketing Advertising & Analytics
Skill

Donna has 25+ years’ experience as a Market Researcher and Analyst. She has extensive analytical skills in statistical modelling. She has used both qualitative and quantitative methods to develop research vehicles to capture results. She has converted statistical data into actionable and understandable conclusions and presentations.

Sample Projects:

  • For this client, Donna was responsible for data mining from internet on industry trends and competitors. She participated in store visits for product placement/examination
  • For this client, she designed questionnaires and created presentations, based upon analyzed data and statistical testing, to support the sales team

Education:

  • Bachelor of Arts in Advertising and Marketing
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