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Craig – MarCom Coordinator

ServiceCreative
IndustryProfessional Services
Job CategoryMarketing Advertising & Analytics
Skill

Craig has 13+ years’ experience in marketing and communications roles as a MarCom Coordinator. He is a versatile, seasoned solution provider with a talent for driving profits by developing consistent, powerful brand messaging across multiple distribution channels to regional and global markets. He is a strategic problem solver with ability to work in cross-functional environments and uncover ways to cut company costs and produce new revenue streams. He has strong communication skills, which contribute to building collaborative internal and external relationships that benefit company objectives including increasing sales, building brands and cultivating leads.

Sample Projects:

  • Generated $50K in annual ad revenue using strategically developed email and print promotions
  • Developed strategic plan for the company’s first lead-nurturing program
  • Created content strategies for promotional pieces and emails to achieve open rates of 20%-33%
  • Revamped company’s 20-year old website with new design, content and images

Education:

  • Bachelor of Science Degree in Communications
  • A.A.S. in Technical Writing and Editing
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