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Dan – Copywriter/Web Content Writer

Job CategoryContent Development & Management

Dan has more than ten years’ experience writing copy and content for the Retail sector. His experience spans radio, television, online and print media. His education includes a bachelor’s degree in Sociology from the University of California at Los Angeles.


  • At Sephora, Dan led a team of five writers in the conceptualizing and writing of more than 40 instructional video scripts.
  • At Dockers.com, Dan wrote copy for seasonal campaigns, banners, emails and website content.
  • At Premier Retail Networks, Dan wrote and directed broadcast spots for the largest in-store network in the world. Brands included: Walmart, Best Buy and Proctor & Gamble.
  • At Walmart.com, Dan managed the online interactive content and outgoing marketing advertising, including product descriptions, site content and heavy SEO writing.
  • At Macy’s, Dan wrote and produced radio spots and TV commercials for the in-house creative agency.


  • BS, Sociology, UCLA
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